Dunshaw Hearing Aid Centers

From November 16-18, 2009, Phonak hearing aids hosted the Hearing Care for Adults 2009 conference. One of the primary focuses of the conference was how to reconcile the constantly shifting technology of hearing aids, with an older consumer base that might not be used to using highly intricate devices. Phonak stressed ease of use and functionality in its presentations, stressing intuitive, fluid design.

To this end, Andi Vonlanthen, Vice President, Group Product Development and Dr. Stefan Launer, Vice President Advanced Concepts and Technologies at Phonak AG stressed the importance of ergonomics, wireless options, and signal processing: functions that make the technology less, not more complicated.

Another focus of the conference was a more holistic view of communication: it’s more than just hearing. Hearing aids are important, but they are just one tool in a wide array that can be used to enhance communication. Listening skills, communication skills, and cognitive-based interpretive strategies all play a role in interpersonal understanding. By combining strategy and technology, Phonak hopes to engender comprehension.

The participants at the conference noted that they highly appreciated the excellent speakers and comprehensive content. Hearing loss isn’t only an elderly problem, but senior citizens are at a higher risk for hearing loss, and helping them overcome it in an organic way is crucial.

Tags: conference, innovative technology, Phonak

This entry was posted on Tuesday, December 1st, 2009 at 3:04 pm and is filed under General, News. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.