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	<title>Dunshaw Hearing Aid Center &#187; News</title>
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	<link>http://www.dunshawhearing.com</link>
	<description>New York Audiology Specialists: The Blog</description>
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		<title>New Study Finds Gene Linked to Acquired Hearing Loss</title>
		<link>http://www.dunshawhearing.com/new-study-finds-gene-linked-to-acquired-hearing-loss/</link>
		<comments>http://www.dunshawhearing.com/new-study-finds-gene-linked-to-acquired-hearing-loss/#comments</comments>
		<pubDate>Wed, 30 Dec 2009 22:26:11 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[News]]></category>
		<category><![CDATA[hearing loss]]></category>
		<category><![CDATA[acquired]]></category>
		<category><![CDATA[genetics]]></category>
		<category><![CDATA[study]]></category>

		<guid isPermaLink="false">http://www.dunshawhearing.com/?p=408</guid>
		<description><![CDATA[The entire scope of sensorineural hearing remains somewhat mysterious. New information in the struggle against loss of hearing is highly prized, especially when a genetic connection can be established.
Such is the case with this new information from the National Institute on Deafness and Other Communication Disorders.

An international team of researchers has found a gene linked [...]]]></description>
			<content:encoded><![CDATA[<p><img class="alignleft" title="boy" src="http://farm1.static.flickr.com/1/138514_58bc7f22c7.jpg" alt="boy by notinponce." width="240" height="160" />The entire scope of sensorineural hearing remains somewhat mysterious. New information in the struggle against <a href="http://dunshawhearing.com" target="_blank">loss of hearing </a>is highly prized, especially when a genetic connection can be established.</p>
<p>Such is the case with this new information from the National Institute on Deafness and Other Communication Disorders.<br />
<span id="more-408"></span><br />
An international team of researchers has found a gene linked with a rare form of progressive deafness in males. The particular form of deafness is known as DFN2, which manifests itself in boys from ages 5-15. Throughout their lives, they will experience hearing loss that can range all the way to profound. Mothers, who carry the defective gene, may experience mild hearing loss much later in life.</p>
<p>The ability to analyze this gene yields exciting benefits, and not only for boys with hearing loss, it is also a step forward in the fight against all hearing loss&#8211;audiologists hope to learn more about the exact mechanisms of acquired hearing loss and how to treat it.</p>
<p>Acquired hearing loss is an unfortunate side effect to many powerful drugs: chemotherapy, HIV and AIDS medication all carry this as a potential collateral malady. With this research, an important step was taken in not only diagnosing and treating hearing loss, but also preventing it.</p>
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		<slash:comments>12</slash:comments>
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		<title>Healthy Heart, Healthy Hearing: The Two Are Directly Correlated</title>
		<link>http://www.dunshawhearing.com/healthy-heart-healthy-hearing-the-two-are-directly-correlated/</link>
		<comments>http://www.dunshawhearing.com/healthy-heart-healthy-hearing-the-two-are-directly-correlated/#comments</comments>
		<pubDate>Mon, 28 Dec 2009 16:55:37 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[News]]></category>
		<category><![CDATA[hearing loss]]></category>
		<category><![CDATA[heart]]></category>

		<guid isPermaLink="false">http://www.dunshawhearing.com/?p=406</guid>
		<description><![CDATA[Hearing isn’t just about your ears. In order for you to be able to function, many different parts of your body have to be in harmony. At the heart of it all is – you guessed it – the heart. If your ticker isn’t working correctly, it can negatively impact your lungs, kidneys, liver, AND hearing.

Cardiovascular [...]]]></description>
			<content:encoded><![CDATA[<p><img class="alignright" title="healthy-ears" src="http://www.sciencedaily.com/images/2008/02/080212144504.jpg" alt="" width="108" height="191" />Hearing isn’t just about your ears. In order for you to be able to function, many different parts of your body have to be in harmony. At the heart of it all is – you guessed it – the heart. If your ticker isn’t working correctly, it can negatively impact your lungs, kidneys, liver, AND hearing.<br />
<span id="more-406"></span></p>
<p>Cardiovascular disease is a well-known factor in hearing loss: an Epidemiology of Hearing Loss Study (EHLS) found that sufferers of cardiovascular disease were 54 percent more likely to also suffer from hearing loss.  There are other connections between heart health and <a href="http://dunshawhearing.com" target="_blank">healthy hearing</a>: cardiovascular disease is highly impacted by your lifestyle.</p>
<p>Lifestyles likely to result in CVD also put one at a greater risk for high blood pressure and diabetes: two more bodily anomalies linked to hearing loss.  Luckily, there are preventative measures you can take.</p>
<p>Regular exercise and proper diet have been proven effective in combating heart disease. Regular visits to your cardiologist and audiologist can also make sure you’re functioning in top condition.</p>
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		<slash:comments>2</slash:comments>
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		<title>Hearing Connected to a New Sense: Touch</title>
		<link>http://www.dunshawhearing.com/hearing-connected-to-a-new-sense-touching/</link>
		<comments>http://www.dunshawhearing.com/hearing-connected-to-a-new-sense-touching/#comments</comments>
		<pubDate>Wed, 23 Dec 2009 19:02:13 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[News]]></category>
		<category><![CDATA[hearing aid technology]]></category>
		<category><![CDATA[blind]]></category>
		<category><![CDATA[blindness]]></category>
		<category><![CDATA[deaf]]></category>
		<category><![CDATA[deafness]]></category>
		<category><![CDATA[touch]]></category>
		<category><![CDATA[touching]]></category>

		<guid isPermaLink="false">http://www.dunshawhearing.com/?p=401</guid>
		<description><![CDATA[As all of the blind readers of this blog know, hearing is about more than just your ears. Posture and facial expression also play a huge role in one’s ability to interpret auditory clues and properly register sound. For those with hearing loss, body language can gain even more importance, as the sensorineural pathways lose [...]]]></description>
			<content:encoded><![CDATA[<p><img class="alignleft" src="http://farm4.static.flickr.com/3431/3246911804_e4788b100a.jpg" alt="deaf by lanuiop." width="160" height="240" />As all of the blind readers of this blog know, hearing is about more than just your ears. Posture and facial expression also play a huge role in one’s ability to interpret auditory clues and properly register sound. For those with hearing loss, body language can gain even more importance, as the <a href="http://www.dunshawhearing.com/sensorineural-hearing-loss-a-type-of-deafness/" target="_blank">sensorineural</a> pathways lose their effectiveness.</p>
<h4>It seems like there might be yet a third sense involved in hearing – touch.</h4>
<p><span id="more-401"></span><br />
Professor Bryan Gick of UBC’s Department of Linguistics, along with PhD student Donald Derrick, completed a study that suggested that our sense of hearing might be tactically influenced. Brief percussive bursts of air directed at skin with certain syllables serve as clues to the words being spoken.</p>
<p>The actual mechanism might not be as straightforward as feeling the puff of air; Gick suggests that the eyes note the shape of the lips and the expulsion of air, which then registers them in the brain which in turn intuits the response. If the conclusion suggested by this study is true, our notions of hearing and hearing loss may have to be updated.</p>
<p>Sensory interaction is important for those with hearing loss. There is no reason that failing ears should automatically mean failed hearing; the ability of our bodies to adapt and compensate is nothing short of miraculous.</p>
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		<title>National Conference Seeks To Make Hearing Aids Affordable</title>
		<link>http://www.dunshawhearing.com/national-conference-seeks-to-make-hearing-aids-affordable/</link>
		<comments>http://www.dunshawhearing.com/national-conference-seeks-to-make-hearing-aids-affordable/#comments</comments>
		<pubDate>Tue, 22 Dec 2009 20:18:32 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[News]]></category>

		<guid isPermaLink="false">http://www.dunshawhearing.com/?p=399</guid>
		<description><![CDATA[According to statistics recently published in Healthy People 2010, a scant 17% of the adults aged 20-69 who suffer from hearing loss use aids. For those 70+, the number is better but still below 30%.
For many of those, finding an affordable hearing aid is the problem.

Cheap hearing aids are difficult to find, and expensive hearing [...]]]></description>
			<content:encoded><![CDATA[<p><img class="alignright" src="http://images.businessweek.com/ss/06/06/hearing_aids/image/0intro.jpg" alt="" width="238" height="187" />According to statistics recently published in <em>Healthy People 2010</em>, a scant <strong>17% of the adults </strong>aged 20-69 who suffer from hearing loss use aids. For those 70+, the number is better but still below 30%.<br />
For many of those, finding an affordable hearing aid is the problem.<br />
<span id="more-399"></span><br />
Cheap hearing aids are difficult to find, and expensive hearing aids are difficult for many to afford. It was this issue that took centerstage at a <a href="http://www.nidcd.nih.gov/funding/programs/09HHC/summary.htm" target="_blank">3 day workshop</a> run by the National Institute on Deafness and Other Communication Disorders. The workshop sought solutions for accessible, affordable hearing aids for adults with mild to moderate hearing loss.</p>
<p>Participants at the workshop discussed different emerging technologies and trends in hearing aids. These included self-adjusted hearing aids, which would cut down on audiologist visits; over the counter and convenient care clinics, which would make hearing aids accessible in retail stores; and telehealth, which would allow for people to receive advice and guidance about hearing aids remotely.</p>
<p>It&#8217;s encouraging to see that consumers aren&#8217;t the only ones worried about affordable hearing aids.</p>
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		<title>New York State Study Yields Golden-Eared Mice</title>
		<link>http://www.dunshawhearing.com/new-york-state-study-yields-golden-eared-mice/</link>
		<comments>http://www.dunshawhearing.com/new-york-state-study-yields-golden-eared-mice/#comments</comments>
		<pubDate>Thu, 17 Dec 2009 18:33:27 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[News]]></category>
		<category><![CDATA[Technology]]></category>
		<category><![CDATA[golden ears]]></category>
		<category><![CDATA[hearing aids]]></category>
		<category><![CDATA[mice]]></category>
		<category><![CDATA[New Study]]></category>
		<category><![CDATA[Studies]]></category>

		<guid isPermaLink="false">http://www.dunshawhearing.com/?p=395</guid>
		<description><![CDATA[Effective communication is more than good hearing, and good hearing is more than amplified noise. Despite all of the dedicated research, the exact mechanisms behind hearing loss remain mysterious; but a New York hearing loss study might have peeled back the veil a tiny bit.
The study used a species of mouse, the CBA, that gradually [...]]]></description>
			<content:encoded><![CDATA[<p><img class="alignleft" title="lab-mouse-rat" src="http://farm4.static.flickr.com/3120/2475413549_7e59ec25f2_m.jpg" alt="" width="240" height="160" />Effective communication is more than <a href="http://www.dunshawhearing.com/hear-here-5-holiday-hearing-aid-tips-that-will-help-you-get-the-most-out-your-holiday-season/" target="_blank">good hearing</a>, and good hearing is more than amplified noise. Despite all of the dedicated research, the exact mechanisms behind hearing loss remain mysterious; but a New York hearing loss study might have peeled back the veil a tiny bit.</p>
<p>The study used a species of mouse, the CBA, that gradually lost its ability to hear higher frequencies over time – like humans. While these mice were good for studying similar effects, they weren’t the best mice for breeding. To increase the yield, researcher Robert Frisina cross-bred them with a more virile sort of mouse, C57 Black 6 – known for their poor hearing.</p>
<p>The results were startling.<br />
<span id="more-395"></span><br />
Researchers at the University of Rochester Hearing Center in New York were surprised when the hybrid offspring not only bred better than the CBA mice, but retained their hearing better as they got older.</p>
<p><strong>Win-win.</strong></p>
<p>Frisina and his New   York hearing loss team had set out to study the effects of hearing loss in the ear, but instead hit on a potential neurological cause. Five percent of people over the age of 50 can hear the full range of frequencies – known colloquially as having a “golden ear.” This study essentially replicated this feat in the mice.</p>
<p>The hybrid mouse outperformed the CBA mice from birth, the researchers found (using essentially the same test as in humans). The difference was significant as the mice aged – good news for older sufferers of hearing loss.</p>
<p>There is still much research to be done, but these mice might be the “golden key” to unlock the connection between genetics and hearing loss.</p>
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		<slash:comments>1</slash:comments>
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		<title>What&#8217;s The Deal With That Hearing Aid Tax Credit?</title>
		<link>http://www.dunshawhearing.com/whats-the-deal-with-that-tax-credit/</link>
		<comments>http://www.dunshawhearing.com/whats-the-deal-with-that-tax-credit/#comments</comments>
		<pubDate>Wed, 16 Dec 2009 21:50:09 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[News]]></category>
		<category><![CDATA[Congress]]></category>
		<category><![CDATA[hearing aids]]></category>
		<category><![CDATA[Politics]]></category>
		<category><![CDATA[Taxes]]></category>

		<guid isPermaLink="false">http://www.dunshawhearing.com/?p=389</guid>
		<description><![CDATA[The Better Hearing Institute estimates that 30% of Americans over the age of 60 suffer from some form of hearing loss.
Much of this hearing loss is sensorineural hearing loss than can&#8217;t be cured; however, hearing aids can greatly increase the quality of life for those afflicted with hearing loss. By hearing better, these people can be [...]]]></description>
			<content:encoded><![CDATA[<p><img class="alignright" title="earache-picture" src="http://img.dailymail.co.uk/i/pix/2007/08_03/earacheDM2708_468x311.jpg" alt="" width="225" height="150" />The Better Hearing Institute estimates that 30% of Americans over the age of 60 suffer from some form of hearing loss.</p>
<p>Much of this hearing loss is <a href="http://www.dunshawhearing.com/sensorineural-hearing-loss-a-type-of-deafness/" target="_blank">sensorineural hearing loss</a> than can&#8217;t be cured; however, <a href="http://www.dunshawhearing.com/hearing-technology/bte/" target="_blank">hearing aids</a> can greatly increase the quality of life for those afflicted with hearing loss. By hearing better, these people can be more active, more social, and generally more engaged in their lives. Unfortunately, hearing aids are expensive, sometimes prohibitively so, and are not covered under insurance plans.</p>
<p>So why is Congress taking so long to help?<br />
<span id="more-389"></span><br />
There are actually  two bills currently in talks: The version in the House (H.R. 1646) would call for a provision for a tax credit of up to $500 for each aid, every five years. It would be available for those over 55 or purchasing an aid for a dependent. The Senate version is similar but is without age restriction.</p>
<p>Despite more bi-partisan support than the many similar bills have ever had (66 Democrats and 34 Republicans for the House bill), progress is still excruciatingly slow. You, however, can help: for more information about this important bill, visit the <a href=" http://www.hearingaidtaxcredit.org/" target="_blank">website</a>. You can also <a href="https://writerep.house.gov/writerep/welcome.shtml" target="_blank">write or email</a> your Congressperson detailing why this bill is so important to you. The more people talk about it, the harder it is to ignore.</p>
<p>Be heard. Hear.</p>
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		<title>New Study Reveal Computers Are Better Lip-Readers Than Humans</title>
		<link>http://www.dunshawhearing.com/new-study-reveal-computers-are-better-lip-readers-than-humans/</link>
		<comments>http://www.dunshawhearing.com/new-study-reveal-computers-are-better-lip-readers-than-humans/#comments</comments>
		<pubDate>Tue, 08 Dec 2009 19:05:58 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[News]]></category>
		<category><![CDATA[Technology]]></category>
		<category><![CDATA[hearing aid technology]]></category>
		<category><![CDATA[computer lip-readers]]></category>
		<category><![CDATA[hearing aids]]></category>
		<category><![CDATA[hearing technology]]></category>
		<category><![CDATA[innovative technology]]></category>

		<guid isPermaLink="false">http://www.dunshawhearing.com/?p=387</guid>
		<description><![CDATA[Hearing aids are a big part of the fight against hearing loss, but are only one part of the solution. Audiologists not only diagnose hearing loss and fit their patients with proper hearing aids, they also suggest lifestyle changes that can engender better communication – not just an ability to hear quieter sounds.
Common tips include [...]]]></description>
			<content:encoded><![CDATA[<p><img class="alignleft" title="lip-reading" src="http://www.infowars.net/pictures/april2007/270407lips.jpg" alt="" width="240" height="139" />Hearing aids are a big part of the fight against <a href="http://www.dunshawhearing.com/category/hearing-loss/" target="_blank">hearing loss</a>, but are only one part of the solution. Audiologists not only diagnose hearing loss and fit their patients with proper hearing aids, they also suggest lifestyle changes that can engender better communication – not just an ability to hear quieter sounds.</p>
<p>Common tips include focusing on one person at a time, choosing areas where background noise is minimized, and focusing on face of the person to whom you’re talking. The last tip is especially important for those skilled in reading lips.<br />
<span id="more-387"></span><br />
The number of skilled lip-readers might soon be growing, thanks to research out of the eighth International Conference on Auditory-Visual Speech Processing. A study presented at the conference found that for the first time ever, computers are able to read lips better than their human counterparts. The computers were able to do so well by exploiting small but simple differences in images lip shapes, rather than the more complex full-video required by human lip-readers.</p>
<p>This technology has been used in a new series of videos to that were able to teach humans to read lips for one-syllable words: no easy task.</p>
<p>The study’s lead author, Sarah Hilder said, “With just four hours of training it helped them improve their lip-reading skills markedly. We hope this research will represent a real technological advance for the deaf community.”</p>
<p>Hopefully, this new lip-reading technology can seamlessly combine with the ever-changing hearing-aid technology to foster better, easier communication for the 36 million Americans suffering from hearing loss.</p>
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		<title>Hearing Aids in Walmart? What Else Are They Going To Sell, Heart Transplants?</title>
		<link>http://www.dunshawhearing.com/hearing-aids-in-walmart-what-else-are-they-going-to-sell-heart-transplants/</link>
		<comments>http://www.dunshawhearing.com/hearing-aids-in-walmart-what-else-are-they-going-to-sell-heart-transplants/#comments</comments>
		<pubDate>Wed, 02 Dec 2009 20:53:18 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[General]]></category>
		<category><![CDATA[News]]></category>
		<category><![CDATA[Amplifon]]></category>
		<category><![CDATA[hearing aids]]></category>
		<category><![CDATA[wal-mart]]></category>
		<category><![CDATA[Walmart]]></category>

		<guid isPermaLink="false">http://www.dunshawhearing.com/?p=382</guid>
		<description><![CDATA[
Wal-mart has long been synonymous with variety. You can buy clothes, shoes, games, food&#8230;if you can think it, there&#8217;s probably already a huge aisle dedicated to it.
But hearing aids??
Yup, now you can even buy hearing aids at your local Walmart.You heard that right hearing aids!
Nestled within certain Walmart supercenters are Amplifon Hearing Aid Centers. Not [...]]]></description>
			<content:encoded><![CDATA[<p><img class="alignright" title="walmart-button" src="http://humboldtherald.files.wordpress.com/2008/12/walmart_sucks.jpg" alt="" width="179" height="167" /></p>
<p>Wal-mart has long been synonymous with variety. You can buy clothes, shoes, games, food&#8230;if you can think it, there&#8217;s probably already a huge aisle dedicated to it.</p>
<p>But hearing aids??</p>
<h3>Yup, now you can even buy hearing aids at your local Walmart.<span style="font-size: 13px;">You heard that right hearing aids!</span><span id="more-382"></span></h3>
<p>Nestled within certain Walmart supercenters are Amplifon Hearing Aid Centers. Not only do they offer the low prices Walmart has become nearly synonomous with, they offer a variety of services, including:</p>
<p style="padding-left: 30px;">• Full service coverage</p>
<p style="padding-left: 30px;">• Full damage coverage</p>
<p style="padding-left: 30px;">• Full warranty</p>
<p>I&#8217;m not sure this is such a good idea as hearing aids should be customized to every patient and even though they are low-cost, in this industry you get what you pay for. They don&#8217;t offer diversity and choices between different manufacturers. The only positive out of it is that they are providing hearing aids for the 36 million individuals that have some sort of hearing loss.</p>
<p>Be forewarned with this piece of news.</p>
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		<title>Can Folic Acid Reduce the Risk Of Hearing Loss?</title>
		<link>http://www.dunshawhearing.com/can-folic-acid-reduce-the-risk-of-hearing-loss/</link>
		<comments>http://www.dunshawhearing.com/can-folic-acid-reduce-the-risk-of-hearing-loss/#comments</comments>
		<pubDate>Wed, 02 Dec 2009 20:21:48 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[News]]></category>
		<category><![CDATA[Tips & Tricks]]></category>
		<category><![CDATA[Diet]]></category>
		<category><![CDATA[hearing loss]]></category>
		<category><![CDATA[men's diet and nutrition]]></category>
		<category><![CDATA[New Study]]></category>
		<category><![CDATA[Nutrition]]></category>
		<category><![CDATA[Studies]]></category>

		<guid isPermaLink="false">http://www.dunshawhearing.com/?p=380</guid>
		<description><![CDATA[ Like many things that affect our bodies, hearing loss has myriad and diverse causes. Much of our lifestyle can affect whether we suffer from hearing loss, from the jobs we choose to the cars we drive. It’s no surprise, then, that what we eat can also help stave off hearing loss.
Specifically, men eating foods [...]]]></description>
			<content:encoded><![CDATA[<p><img class="alignleft" title="leafy-greens-fruits" src="http://runforcoveronline.com/wp-content/folicacid_420x255.jpg" alt="" width="294" height="179" /> Like many things that affect our bodies, hearing loss has myriad and diverse causes. Much of our lifestyle can affect whether we suffer from hearing loss, from the jobs we choose to the cars we drive. It’s no surprise, then, that what we eat <em><strong>can </strong></em>also help stave off hearing loss.</p>
<p>Specifically, men eating foods higher in folate.<br />
<span id="more-380"></span><br />
That’s the conclusion come to by American Academy of Otolaryngology-Head and Neck Surgery Foundation (AAO-HNSF) according to research presented at their annual San Diego expo. They found that men over 60 with diets high in folate intake were 20 percent less likely to suffer from hearing loss, the most common sensory disorder in the United   States.</p>
<p>High folate foods include leafy vegetables, asparagus, dried beans and peas, sunflower seeds, baker’s yeast and fortified cereal products. These foods are all high in folic acid, otherwise known as B-9. Deficiencies in folic acid have been linked to heart disease, stroke, and cancer.</p>
<p>Hearing isn’t all about what goes into your ears. Sometimes, it’s about what goes into your mouth.</p>
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		<title>Phonak Hosts Hearing Aids for Adults 2009 Conference</title>
		<link>http://www.dunshawhearing.com/phonak-hosts-hearing-aids-for-adults-2009-conference/</link>
		<comments>http://www.dunshawhearing.com/phonak-hosts-hearing-aids-for-adults-2009-conference/#comments</comments>
		<pubDate>Tue, 01 Dec 2009 20:04:37 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[General]]></category>
		<category><![CDATA[News]]></category>
		<category><![CDATA[conference]]></category>
		<category><![CDATA[innovative technology]]></category>
		<category><![CDATA[Phonak]]></category>

		<guid isPermaLink="false">http://www.dunshawhearing.com/?p=377</guid>
		<description><![CDATA[
From November 16-18, 2009, Phonak hearing aids hosted the Hearing Care for Adults 2009 conference. One of the primary focuses of the conference was how to reconcile the constantly shifting technology of hearing aids, with an older consumer base that might not be used to using highly intricate devices. Phonak stressed ease of use and [...]]]></description>
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<p>From November 16-18, 2009, <a href="http://www.dunshawhearing.com/phonak-hearing-aids-60-years-of-quality-value/" target="_blank">Phonak hearing aids</a> hosted the Hearing Care for Adults 2009 conference. One of the primary focuses of the conference was how to reconcile the constantly shifting technology of hearing aids, with an older consumer base that might not be used to using highly intricate devices. Phonak stressed ease of use and functionality in its presentations, stressing intuitive, fluid design.</p>
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<p>To this end, Andi Vonlanthen, Vice President, Group Product Development and Dr. Stefan Launer, Vice President Advanced Concepts and Technologies at Phonak AG stressed the importance of ergonomics, wireless options, and signal processing: functions that make the technology less, not more complicated.</p>
<p>Another focus of the conference was a more holistic view of communication: it’s more than just hearing. Hearing aids are important, but they are just one tool in a wide array that can be used to enhance communication. Listening skills, communication skills, and cognitive-based interpretive strategies all play a role in interpersonal understanding. By combining strategy and technology, Phonak hopes to engender comprehension.</p>
<p>The participants at the conference noted that they highly appreciated the excellent speakers and comprehensive content. Hearing loss isn’t only an elderly problem, but senior citizens are at a higher risk for hearing loss, and helping them overcome it in an organic way is crucial.</p>
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